Clang, clang, clang, rattle, rattle! That could be the sound your car makes when something’s wrong. But it is football season, and we do live in Mississippi. So that clang, clang, clang is probably something else. To Mississippi State Bulldog fans, that sound is a battle cry for all who challenge them. For others, I’m guessing that sound is nothing short of annoying, menacing, and distracting. Cowbells are to Mississippi State what chocolate is to Hershey’s. And now, there’s a new bell in town adding to the noise. BattleBells.