BattleBells maker recognized by Ford Motor Company

WEST POINT, Miss. (WTVA) — Loudly ringing cowbells is a sound you hear a lot at Mississippi State athletic events. 

But if you ask the makers of the BattleBell, there’s something a little bit different.

“It has a higher pitch. That’s stainless. It’s strong. It makes a louder ring,” said Ed Todd, the co-owner of the Long Branch Company, which makes the bells.

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